Current and future growth in digital production printing is in data & intelligence driven personalized printed Customer Engagement that connects and improves every interaction the Customer has with the Brand.
Printed Documents of One deliver highly personalized communications and experiences that increases brand affiliation.
Digital Printed Communication- Documents of One - drives
- Brand Loyalty strategies that predict and personalize rewards, recommendations and promotion
- Brand Lifecycle Marketing strategies that deliver highly relevant communications to retain and grow Customer value
- Brand buying strategies that remove friction and help build seamless Customer journeys
Automated production of personalized Documents of One drives print volumes and accelerates sales of Production Presses and Printing Systems.
Legacy Enterprise Applications have generated and archived billions of transaction
PDF files with trillions of variable-page-layout records. It will continues to generate
PDF files far into the future. These are output of brittle applications which cannot be
easily modified to include say Intelligent Mail Barcodes or include new
dynamic overlays - PDF images - sheet-by-sheet.
SmartPDFPrintware enables end-to-end solution that bridges the presses and
printed output. It helps print providers reach new heights of production. It increases
print volumes and system sales without increasing support staff overhead.
It's ability to increase production volume and expand into new print offerings comes
with the peace of mind that scalability is built into SmartPDFPrintware.
Intelligent SmartPDFPrintware empowers prepress operators to set up wide variety
of new short-run jobs quickly for automated production without waiting for any script
or program development, significantly reducing turnaround times and cost of
To realize full benefits of latest digital production presses, using
SmartPDFPrintware, a prepress operator can easily enhance legacy transaction
PDF files, by adding text, barcodes, and images; and set it up to print exception
pages on variably pulled mixed-media, and finish its variable page-layout subsets;
enabling automated bespoke document production on presses.
Transaction PDF files generated by legacy Enterprise Applications does not contain
Document Part structures that identifies start and end of a chapter, record, set or
subset. These brittle applications are not going to produce output in PDF/VT or in
PDF 2.0 format, any time soon.
To boost print volumes and system sales, system manufacturers could offer SmartPDFPrintware
which enables a prepress operator to easily and quickly identify Document Parts for
fast turnaround of short-runs of customer data driven Documents of One.
Data and rules driven intelligent automation methods in SmartPDFPrintware can
dynamically determine variable Document Parts. This is then used to enhance each
Document Part by adding Objects (text, barcode, image), and for each part, select
media, and finish required. SmartPDFPrintware turns ordinary PDF into high-value
output - Documents of One - prized by print buyers.
As operator navigates sequentially through job specific menus to configure workflow,
SmartPDFPrintware builds conditional rules for intelligent automation.
Operator defined rules are saved in a workflow automation configuration file.
During automated hot folder driven production, SmartPDFPrintware reads the rules
saved during the setup and apply those rules to the current PDF; the resultant
information is used to dynamically generate work-specific JDF job ticket with variable
print and finish instructions.
SmartPDFPrintware would be a valuable addition to print provider's
solutions portfolio. It is an intelligent all-in-one universal print workflow automation
software solution with most-in-demand user friendly methods and tools that print
providers are seeking to automate production of Documents of One.
SmartPDFPrintware plug-ins have been developed for all major print controllers and
servers currently in use throughout the industry. These plug-ins dynamically
generates print server specific JDF job tickets.
To remain viable in fiercely competitive environment, print providers want to produce
Documents of One quickly and easily. With ever decreasing margins, print provider
cannot afford to employ software engineers just to develop one-off custom print
programs for every new trans-promo mail marketing document production job they
SmartPDFPrintware reduces pre-press delays, reduces workflow friction, eliminates
workflow jams, bottlenecks, and backlogs, and eliminates headaches both for print
Without SmartPDFPrintware, print provider will be required to develop custom
programs that extracts information from PDF files and manipulates it. The custom
programs are developed using scripting tools such as Adobe Acrobat SDK.
Most print providers lack advanced programming skills and knowhow
required to design and develop PDF print workflow automation programs. Also,
shrinking turnaround times and paper thin margins precludes hiring outside software
engineering consultants for short run jobs.
There is not a single software solution from any vendor anywhere that can match
power, ease of use, and print automation capabilities of SmartPDFPrintware to
produce personalized Documents of One.
For a print provider to acquire and retain customers for life, they must feel empowered to
take on short-run high value variable document production jobs without relying on
It takes many days, and weeks of many iterations and changes before custom script
based solution starts producing desired output on the presses. Print Buyers are
not willing to wait days, and weeks for short run jobs and pay a premium for it.
Heavy reliance on custom script based solutions reduces clicks, and document
production. It results in reduced profits for the Print Providers.
Once a Print Provider becomes familiar with SmartPDFPrintware automation
methods they are reluctant to switch to a solution that calls for custom software